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Julie Hochgesang, Ph.D., Manny Johnson, Melissa Malzkuhn, MFA, and Russell S. Rosen, Ph.D., to assist innovating ASL translation technologies

DALLAS, June 14, 2022–(BUSINESS WIRE)–Avodah, a transformative SaaS company powering artificial intelligence (AI) capabilities, announced today the joining of four recognized leaders in the Deaf community to its new Sign Language Projects Advisory Council. Julie Hochgesang, Ph.D., Manny Johnson, Melissa Malzkuhn, MFA, and Russell S. Rosen, Ph.D., will guide the Avodah language team in strengthening connections with the Deaf community to create American Sign Language (ASL) AI-based technologies that ultimately become ubiquitous in their daily lives.

The four Council leaders possess unique expertise spanning education, linguistics, technology, the arts and finance.

“We are grateful to welcome these renowned experts in their respective fields and within the Deaf community to Avodah to help create more opportunities for signers and non-signers to make meaningful connections,” said Shawn Ring, Avodah’s CEO. “We look forward to learning from them about, for example, best ethical practices to incorporate in ASL data collection and the sign language interpretations to sensitize in our AI solution use cases. We’re also engaging the Council to introduce us to organizations to pilot test our ASL translation solutions.”

Avodah ASL Advisory Council members are:

  • Dr. Hochgesang is associate professor of linguistics at Gallaudet University. She is a Deaf linguist who works on documentation of signed languages, ethics of working with signed language communities, and making linguistics accessible to the communities. She has contributed to ongoing efforts to create accessible collections for the ASL communities, such as Sign Language Annotation and the Archiving and Sharing project.

  • Johnson is a private business consultant to a number of companies and organizations. He has an extensive history of working with accessible technology companies that enhance the experiences of individuals who are Deaf. Johnson earned a bachelor’s degree in science from the California State University, Northridge, with a focus in marketing. With AI technology advancements accelerating at an exponential rate, he is excited to find solutions to narrow the communication gap between sign language and spoken language users.